I Hold an open house soon after your home officially hits the market. To prepare for your big debut, visit a few open houses in the area, FSBO or otherwise, and take notes.
Schedule your open house for a weekend late morning or early afternoon. The typical run time is two to three hours, but feel free to go longer if you want. Assuming your home is already cleaned, decluttered, and staged, your primary responsibility before the open house is spreading the word.